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Smartphone Model Trackers

Smartphone Model Tracker

Our smartphone model trackers are comprehensive and cover the global handset market, tracking sell-in (shipment) and sell-through (sales) volumes of smartphones and feature phones on a weekly, monthly, and quarterly basis. It includes over 5000 models from more than 350 brands across 50+ key countries with retail channel splits for key markets. Also by capturing granular data on model-level prices and specifications, the service provides a valuable database for the entire smartphone value chain, enabling industry players to stay up-to-date and identify emerging trends in markets and hardware innovations.

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Complimentary Report

Smartphone Intelligence Tracker, September 2023

Counterpoint’s monthly Smartphone Intelligence Tracker gives the Counterpoint perspective on a curated collection of recent news and other articles that have made an impact on the smartphone ecosystem (OEMs, app ecosystem, policy, and more). It gives readers an idea of the current state of affairs in the sector and potential ramifications, helping connect the dots.

Smartphone Intelligence Tracker, September 2023

Counterpoint’s monthly Smartphone Intelligence Tracker gives the Counterpoint perspective on a curated collection of recent news and other articles that have made an impact on the smartphone ecosystem (OEMs, app ecosystem, policy, and more). It gives readers an idea of the current state of affairs in the sector and potential ramifications, helping connect the dots.

See all complimentary reports

Reports

India Smartphone Monthly Model Tracker 2024 May (Online Channels)

  • Report
India Smartphone market shipments declined by 6% YoY in May 2024. Consumer sentiments were impacted by extreme heatwave conditions which resulted in postponement of smartphone purchases and prioritized spending on other electric appliances such as refrigerators and air conditioners. vivo led the smartphone market for the third consecutive month with 20% share in May 2024 driven by T3 series. Xiaomi moved up to second spot in May 2023 with 19% share, it was the only one among top brands to witness a double-digit YoY growth. It also led the online shipments during the month with 24% share. The online share slightly decreased from the previous month to 40% in May 2024, there were various promotional summer sale periods from e-commerce players, but it didn’t have much impact on the online shipments. Samsung was in second place in the online smartphone market with 20% share as it launched online-heavy Galaxy F55 model.
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Smartphone Sales Began Picking Up After Week 16, Market Set to Rise During the 618 Shopping Festival

  • Report
Smartphone sales plummeted to a year-to-date low in Week 15, but began rising from Week 16 onwards. Remarkably, Week 18 saw a significant 30% WoW and 18% YoY growth driven by strong promotions during the Labor Day holiday. With the arrival of the mid-year 618 shopping festival, running from May 20 to June 20, Chinese OEMs are expected to launch several new phones prior to the official commencement of the festival to boost sales volume in addition to price-cut promotions. Apple also offered its largest-ever discount of up to RMB 2,300 on select iPhone models from May 20 to May 28. Therefore, we expect to see continued growth in the coming weeks.
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China Smartphone Sales Weekly Tracker – 14W 2024

  • Report
In this report, you will find China’s weekly smartphone sales by key brands, by key models, and Key takeaways for the corresponding week and Market share charts for key brands and weekly sales trends.
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India Smartphone Monthly Model Tracker 2023 Aug (Online Channels)

Reports / October 2, 2023 / Shilpi Jain

India’s smartphone shipments grew by 1% YoY in August-23 as OEMS started filling in channel for festive season sale. Rajasthan tender and affordable 5G launches also drove shipments during the month especially in lower price segment. Xiaomi regained top position with 19% market share driven by strong sales of Redmi 12 series.

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Market Pulse: Flagship Model Sales (August 2023)

Reports / September 27, 2023 / Ravyansh Yadav

Counterpoint Research’s Market Pulse is a monthly service analysing the Global Handset Market Sell Through Landscape by OEMs, Regions, Models, specifications, and latest developments giving a holistic view of the industry. Market Pulse’s flagship model sales report provides monthy model-wise sales data for flagship and best selling smartphones globally.

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Handset Sales by Model January 2022 – Jul 2023

Reports / September 18, 2023 / Harshit Rastogi

This report tracks quarterly global handset model sales data by OEM with the key specifications. This report gives an insightful view of the changing trends in smartphone components and driving factors in the various price segments. It covers 99% of the global handset market with specification analysis.

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See all research in Smartphone Model Tracker
See all research in Smartphone Model Tracker

Analysts Insights

India Smartphone Market Share: Quarterly

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Our Opinion Leaders in Smartphones

Peter Richardson

Vice President

Tom Kang

Research Director

Jeff Fieldhack

Research Director

Tarun Pathak

Research Director

Hanish Bhatia

Associate Director

Sujeong Lim

Associate Director​

Liz Lee

Associate Director

Jan Stryjak

Associate Director

Karn Chauhan

Senior Analyst

Jene Park

Senior Analyst

Varun Mishra

Senior Analyst

Our Opinion Leaders in Smartphones

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